general-electric%25252Bon%25252Bscreen.jpg

GE_Branding

NETFLIX - BRANDING MOTION

PRINT / REBRANDING

CHALLENGE
The main goal of this project was to recreate a graphic visual language of GE and to create a solid system that could easily be used throughout different applications. I was given options to change and recreate certain parts of the brand. Although they have around 20 segments, I narrowed it down on three things: the blueprint, energy generation, and the digital industry that seems to be a recent focus on developing.

Class: Communication Design4
Instructor: Simon Johnston

 

ROLE
Design
Animation

sketch.jpg
logo mark.gif
spread_ge.jpg
logo+on+building__1.jpg
poster+in+context.jpg
office%252525252Bwindow.jpg
IMG_5588.jpg
IMG_5594.jpg
IMG_5591.jpg
e721fb64995773.5ae6da0ad0031.jpg
conference2.jpg
IMG_5595.jpg
6a45ce64995773.5ae51fdf7e698.jpg
IMG_5598.jpg
IMG_5596.jpg
underground+all+3+posters+mockup.jpg
Outdoor+poster.jpg
web.jpg
web-presentation3.gif
8.manual+guide+book.jpg
general-electric+on+screen.jpg